<<< back to article list

How to Showcase Your Home’s Best Features in Ottawa: A Guide for Empty Nesters, Upsizers, and Those Going Through a Divorce


Blog by Mario Charron | March 24th, 2025


How to Showcase Your Home’s Best Features in Ottawa: A Guide for Empty Nesters, Upsizers, and Those Going Through a Divorce

Selling a home in the Ottawa region, whether in neighborhoods like Orleans, Glebe, or Sandy Hill, is all about showing the best parts of your home. If you're an empty nester thinking of downsizing, someone looking to upsize, or navigating a home sale after a divorce, showcasing your house effectively can make a big difference.

First Impressions Matter: Enhance Your Curb Appeal

The outside of your home is the first thing buyers see. A tidy and welcoming exterior suggests that the inside of the house is well-maintained too. In Ottawa, where seasons can change how things look outside, it's important to keep up with maintenance. Trim any overgrown bushes and keep your lawn neat. Adding some bright flowers or plants can make the entrance friendly and inviting.

Keep It Show-Ready at All Times

When selling your home, you never know when a potential buyer might want a tour. Keep your home clean, tidy, and without clutter. Dust surfaces, clean the windows, and make sure the bathroom and kitchen are sparkling. These simple steps make a big impression, giving buyers confidence in the home’s overall condition.

De-Personalize Your Space

Buyers like to imagine themselves living in your home. If your house is filled with personal items like family pictures, it might be hard for them to picture it as their own. Creating a neutral environment allows people to feel like they could live there. This is especially helpful for those going through a divorce, as it provides a fresh start for the next person.

The Kitchen: The Heart of the Home

Many buyers pay close attention to the kitchen. Simple updates, like painting walls in calm colors or changing cabinet handles, can make a big difference. A well-presented kitchen gives the impression of a home well-loved and taken care of. It lets buyers picture themselves enjoying meals and making memories there.

Maximize Natural Light

Lighting is a key element in creating a welcoming atmosphere. Allow as much natural light in as possible by removing heavy drapes or curtains and cleaning your windows. High wattage bulbs also ensure your home is bright and inviting, even on cloudy Ottawa days. Trimming back trees and bushes can help more light shine through, creating a positive, cozy feeling inside.

Focus on Quick Fixes

You might not need to do a full renovation to make your house more appealing. Small updates like painting walls in neutral colors or fixing squeaky doors can greatly impact buyers. These minor changes show that the home is cared for, making it more attractive.

Declutter and Simplify

Too much stuff in a room can make it look smaller than it is. The simple act of removing unnecessary items, especially furniture, can open up a space. This makes it easier for buyers to see the potential of each room, imagining their furniture and belongings fitting in seamlessly.

Home Staging: Creating a Desirable Space

Staging your home can highlight its best assets. Whether you rearrange furniture or touch up the paint, staging makes your home look its best. It’s a popular technique because when buyers see the full potential of your space, they are more likely to connect emotionally.

Address Needed Repairs and Improvements

Fixing minor issues shows buyers that the home has been well maintained. Leaky faucets or outdated fixtures can make buyers wonder about other unseen problems. By addressing these, you assure them that the home is move-in ready and hassle-free.

Boosting Your Home’s Curb Appeal

Outdoor appeal shouldn't be underestimated. Simple tasks like mowing the lawn, cutting hedges, or adding a fresh coat of paint to the front door can do wonders. This creates an inviting exterior that makes potential buyers eager to see what's inside.

Engage an Experienced Real Estate Agent

Selling a home involves many steps, and having an experienced agent can simplify the process and improve outcomes. They provide insight into the local market, help price your home competitively, and implement marketing strategies that reach more buyers.

Use Professional Photos to Your Advantage

In today's market, most buyers begin their search online. Beautiful, professional photos can catch a buyer's interest before they even see the home. Hire a photographer to highlight your home's best features, ensuring it stands out in a competitive market.

Add Extras Like Virtual Tours

Some buyers may not be able to visit in person right away. Including floor plans, videos, or virtual tours in your listing offers them a complete view of your home. These tools give potential buyers a clear understanding of the layout and space of the house.

Highlight Unique Features

Every home has its special features—such as a view of the Ottawa River, a recently renovated kitchen, or charming historical details. Make sure buyers are aware of these unique traits, as they might be the deciding factor for someone.

Strategize Your Marketing

Identify what makes your home and neighborhood, such as proximity to great schools, parks, or shopping centers, attractive. Highlight these in your listing and utilize digital marketing platforms to reach a broader audience, ensuring more people are aware of what you’re offering.

Price Competitively

Knowing what similar homes are selling for helps you set a fair price. Overpricing could mean your home stays on the market longer, while underpricing leaves money on the table. Research and consult with your agent for the best strategy.

By putting these ideas into practice, you can create an environment that captures buyers' attention, making them eager to make an offer. Whether you're downsizing, upsizing, or selling after a divorce, these steps can ensure your home gets the attention it deserves in the Ottawa market.